What happened this week…
Continued testing the Central Ordering Site.
Improve Defibrillator product pages.
Visited a Blood Pressure Monitor supplier.
Fixed Google Analytics and Tag Manager.
Improved the size guide for clothing.
Began writing improved product descriptions for the existing supporters range.
Ordered some sample wedding favours to expand our range.
Processing a Subject Access Request.
Went live with a new homepage banner/footer banner to test different styles on the shop.
Discussed marketing support for future initiatives.
Made plans to restart advertising.
Discussed upgrading the hosting for Magento.
Started work on adding extra content blocks onto the product pages to improve defibrillator product listings.
Added the Celia Birtwell pin badge to the Online Shop.
Met with Senior Digital Marketing Manager to discuss marketing support.
Updated the Ecommerce Time Tracker.
Read this week…
Doing next week…
Writing more product information for defibrillators.
Discussing Freshdesk training.
Updating the Blood Pressure Monitor range plan.
Writing marketing objectives.
Discussing Art Beat with a Senior Innovation Executive.
Testing the Central Ordering Site in a live environment.
Reprioritising development work.
Adding L2B product listings and hospitality ticket.
Discussing fulfillment for Events merchandise.
Meeting the Product Marketing Manager for the NDN.
Interesting stat of the week…
In January so far, the Furniture page is the third most visited (after the home page and clothing category) and page views have increased by 25% compared to the same time period last year.
In the not too distant future…
Planning for selling furniture.