Weeknotes #93

Last week’s update…

• 11th May

What happened this week…

• Met with a Defibrillator supplier.
• Worked with the UX Team on the final designs for the new Online Shop.
• Defined some of the commercial proposition for selling defibrillators.
• Agreed a direction for Ecommerce for phase 1 of RMSP.
• Fixed automatic replies in Freshdesk.
• Met the new Digital Product Manager.
• Discussed the Stock Adjustment IDD.
• Submitted the Events ChatBot for review.

Read this week…

• Why the ‘working backwards’ method is key to a superior customer experience
• EU regulations on Medical Device Registration
• Underutilisation of public access defibrillation is related to retrieval distance and time-dependent availability
• Launching a Product Soon? Check out: The Ultimate Product Launch Checklist!
• Three (non-pointless) permissioned blockchains in production
• One in five witness someone collapse who requires CPR but the majority do not act

Doing next week…

• Refining the Defibrillator proposition.
• Holding our first monthly product meeting with the Giftware Team.
• Setting up our new Dotmailer account.
• Attending iWeb live.
• Going to a talk about Blockchain in the charity sector.
• Running a Defibrillator customer journey mapping workshop.
• Discussing finance processes for supporting defibrillator sales.

Interesting stat of the week…

• Comparing traffic from the main website to the Online Shop over the previous two weeks of this year to last year, we’ve seen a 36% drop in unique visitors but an increase of 57% in revenue, 71% in transactions, and 146% in revenue per visitor.

In the not too distant future….

• A Defibrillator Marketing Plan.

• Category: Weeknotes
• Tag: weeknotes