Outcome-Driven Innovation: JTBD Theory in Practice
“Outcome-Driven Innovation: JTBD Theory in Practice” by Tony Ulwick https://link.medium.com/81U2AT2wZY
“Outcome-Driven Innovation: JTBD Theory in Practice” by Tony Ulwick https://link.medium.com/81U2AT2wZY
It sits beside the crossroads of humanity and technology, and past and future, and watches it all go by.