Month: May 2019

What happened this week…

• Undertook our first focused-working experiment
• Answered defib enquiries and processed orders
• Created a new medical devices sales report
• Wrote new blood pressure monitor product descriptions and submitted for medical sign-off
• Had a Christmas card catch up with the buying team
• Analysed campaign spend vs sales on current campaigns running
• Writing advertising briefs for advertising campaigns – pride and Christmas cards
• Processed Right To Be Forgotten Requests
• Explored new product ideas for supporter merchandise
• Discussed the Heart Helpline supporting on answering defib enquiries
• Spoke to the events team regarding images for the new event clothing advertising campaign
• Updated the Terms and Conditions on the Online Shop to cover selling defibrillators
• Discussed a large potential corporate order for defibrillators
• Went live on social paid and PPC blood pressure monitor campaigns
• Got some links on blood pressure monitor website pages
• Prioritised all development work
• Set up new London to Brighton products in Magento
• Wrote requirements for product reviews and low stock notifications
• Designed email templates
• Researched furniture delivery partners
• Christmas cards and branded merchandise photo shoot.
• Arranged second round of interviews for the new Ecommerce Executive role
• Learned how to schedule products for ticket
• Fixed clickable homepage images on desktop
• Completed RMSP Artist work
• Fixed finance issues with Freshdesk

Read this week…

• Ignite innovation with workplace rituals
• Searchandising: Site search hacks that drive revenue
• Looking to the future: don’t let AI fall victim to fake news
• Bottoms-Up: How the Pinterest growth team decentralizes team structure” by Pinterest Engineering
• How to measure progress with outcomes
• Trust Your Gut It’s Telling You Something
• Building a Culture Your Team Raves About
• Main reason your agile retrospectives don’t work

Doing next week…

• Scheduling in Facebook tracking fix and Instagram pin implementation
• Going through fundraising site testing feedback from fundraisers
• Raising the PO for the Magento license
• Taking over Clothing buying from the Accessories Team
• Discussing low stock notification and product review work with iWeb
• Meeting to discuss selling furniture
• Interviewing for the new Ecommerce Executive role
• Meeting with the new Email Marketing Manager
• Reviewing the first week of BPM advertising campaign

Interesting stat of the week…

• Comparing April 2019 to April 2018, number of users increased by 13.3%, with referrals from the website increasing 4.8%, organic search traffic increasing 21.8%, and email traffic by 120.5%.

In the not too distant future…

• Writing defib help articles to answer customer questions.