Weeknotes #44
What happened this week…
- Kicked off the project to look at selling CPR Kits on the Online Shop.
- Met the new Fundraising Digital Business Partner.
- Completed the MyMarathon Sales Report.
- Created the Amazon listings for Fascinators.
- Created awesome WIBI t-shirts that won 1st and 3rd place in the Northampton office competition.
Read this week…
- The 6 Key Points of a Profitable Google Shopping CampaignHouse of Fraser named best multi-channel retailer
- The 6 Key Points of a Profitable Google Shopping Campaign
- Alternative online donation platform goes live
- Why Cart Abandonment is Good for your E-Commerce Business
- 11 Ways Photos Harm Ecommerce Conversions
- Contemporary examples of innovative marketing campaigns
- How to use Ecommerce Personalization for Better Conversions
Doing next week…
- Speaking to a new supplier to begin developing a new business model for Ecommerce.
- Meeting with iWeb to talk about work over the next few months.
- Exploring Ecommerce Customer Service Issues with the Business Improvements Team.
- Discussing how to build integrations into our Finance systems.
- Sending My Marathon Product Survey emails.
- Final Week for L2B Sales.
- Designing automated email journeys.
- Discussing selling Gala Tickets on the Online Shop.
Interesting stat of the week…
- Over the past week 65% of traffic were by women, but only 47% of revenue, with men providing 53% of revenue and a conversion rate 3.95%.
In the not too distant future….
- Evolving six business models for Ecommerce.