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Roger Swannell

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Month: June 2020

How I blog

Roger on 18/06/2020

I’m a blogging-geek. Having read and written them for many years, I remain excited by blogging and social media as a whole because they have removed barriers to publishing and democratised access to speach and information. I’ve previousy shared why I blog. Here’s a post about how I blog.

Using hypotheses to hold together your learning, thinking and making

Roger on 18/06/2020

Hypotheses are a great way to hold together the learning, thinking and making in an agile and user-centred team. But lots of organisations struggle to use them well. At Interaction 20 in Milan I’ll be presenting my take on hypotheses and the practices you need in place to make them effective in your organisation.

Introducing our hypothesis framework

Roger on 18/06/2020

Experiments are the building blocks of optimisation programmes. Each experiment will at minimum teach us more about the audience – what makes them more or less likely to convert – and will often drive a significant uplift on key metrics. At the heart of each experiment is the hypothesis – the statement that the experiment is built around

The Problem With Seeing People As Vulnerable

Roger on 18/06/2020

Now, more than ever, it’s easier to exist within a bubble. We spend a lot more time communicating through screens than talking face to face. Our digital social networks are powered by algorithms designed to feed us information confirming what we already believe.

The First Three Things you need to do when you get Promoted to Leadership

Roger on 17/06/2020

Stop, Forget and Deflect

Rebecca Solnit: How Change Happens

Roger on 17/06/2020

We are building something immense together that, though invisible and immaterial, is a structure, one we reside within—or, rather, many overlapping structures. 

How to be a good listener: my mission to learn the most important skill of all

Roger on 17/06/2020

Kate Murphy thinks our inability to listen properly to other people is leaving us all feeling isolated. In a world of smartphones and busy schedules, can we re-engage?

How to use your walls to share your work inside your organisation and to the wider world

Roger on 17/06/2020

Some tips I’ve learned from putting work up for others to see. Ideas you can borrow and make use of in your own projects and organisations.

Stop playing games: using gamification for good

Roger on 17/06/2020

Gameification seems to be the new buzzword “du jour”, defined by Wikipedia as “the use of game design techniques and mechanics to solve problems and engage audiences“. It can be used to promote creative ideas enabling you to develop scenarios, influence behaviours, and help people help themselves…and as an extra way of doing something without changing the way you think about it.

What does a good vision look like?

Roger on 16/06/2020

Visions are like roadmaps. Everybody knows they are important, but they are often difficult to get right. Because we know they are so important, it can feel embarrassing to ask for help on how to create a good one. 

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