Weeknotes #47

What happened this week…

• Looked into opportunities for partnering with an upcycling supplier.
• Planned marketing for launching with our second-hand books partner.
• Started the ‘Heart For A Heart’ project working with artists to sell prints.
• Updated our projects roadmap for July to December.
• RMSP workshop to begin to scope integrations between Magento and AX.
• RMSP workshop to begin solution design for merchandising.
• RMSP workshop to review processes for managing inventory and warehouses.
• Product Development with Wedding Favours.

Read this week…

• How to Increase your Revenues With Ecommerce Conversion Optimization
• The 7 Deadly Sins Of Ad Re-Targeting
• How to Optimize Your eCommerce Website For Mobile Devices
• 10 Conversion Killers and the Hacks to Fix Them
• 10 Ways to optimise your checkout experience and improve your conversion rate

Doing next week…

• Reporting on our financial performance for April, May and June.
• Reviewing our marketing performance for April, May and June.
• More RMSP Solution Design workshops.
• Moving from sending orders to the warehouse daily to hourly to support marketplace selling.
• Starting to create product information for Christmas cards.
• Preparing for listing Fascinators on Amazon.

Interesting stat of the week…

• Returning Visitors account for 18% of the traffic to the Online Shop but 45% of the revenue, giving Returning Visitors a conversion rate of 6.77% (compared to 2.2% for New Visitors).

In the not too distant future….

• Getting into selling art

• Category: Weeknotes
• Tag: weeknotes