Week Notes #99

Last week’s update…

  • 22nd June

What happened this week…

  • Reviewed the initial design for the new Online Shop.
  • Monthly Accessories meeting.
  • Planned for launching new Weddings range.
  • Built a customer service bot for Face a Fear.
  • Prepared for the Summer Sale.
  • Attended the Fundraising Innovation workshop.
  • Confirmed our license for Magento 2.
  • Began the Christmas cards Marketing Plan.
  • Wrote content for the Selling Defibs onboarding experience.
  • More competitor research on the defibrillator market.

Read this week…

Doing next week…

  • Building the new Online Shop emails.
  • Testing file exports for the new Online Shop.
  • Learning how to use Magento 2.
  • Discussing how to align the National Defibrillator Network with selling defibrillators.
  • Finalising designs for the new Online Shop.
  • Building the Selling Defibrillators onboarding emails.
  • Quarterly Online Shop Roadmap Planning Session.

Interesting stat of the week…

  • Comparing June 2018 to 2017, the number of new visitors with no shopping behaviour has dropped 28%, and for returning visitors it dropped 8%. This means that more of the visitors to the Online Shop have a greater intention to buy.

In the not too distant future….

  • Testing a new menu structure for the Online Shop