The Strategic Management of Information Systems: Building a Digital Strategy
The Strategic Management of Information Systems: Building a Digital Strategy
Joe Peppard, John Ward
https://books.google.co.uk/books?hl=en&lr=&id=JGG-CgAAQBAJ&oi=fnd&pg=PP9&dq=digital+strategy&ots=HeZt58Orn2&sig=S0ErH4lpkT6yq_frmBcqo-B099Y&redir_esc=y#v=onepage&q&f=false