Weeknotes #2

What happened this week…

  • Reported another 31% increase in sales compared to the same week last year. That puts this year’s revenue 73% up on the same time last year.
  • Sold our first Christmas card, the Polar Express.
  • Went to SoAmpli training to learn how to use our new social amplification platform, and had a really interesting chat with a Community Fundraising Manager.
  • Improved Christmas Card product listings.
  • Reviewed the logistics process maps that have been completed so far.
  • Wrote a project plan for more Ecommerce Process Mapping.
  • Met with the new RMSP BA.
  • Wrote a report on London to Brighton sales on the Online Shop.
  • Met with our logistics company.

Read this week…

Interesting stat of the week…

  • The bounce rate for July was 39.66%, down 9.91% from 44.02% for the same period last year.

Doing next week…

  • Kicking off another part of the Ecommerce Process Mapping Project
  • Preparing for the Ecommerce Monthly Management Meeting and the Ecommerce Working Group.
  • Sharing the Ecommerce Projects Roadmap and talking about better working with Fundraising.
  • Working on the Heartfelt marketing plan.
  • Starting to think about what an Annual Marketing Plan for the Online Shop might include.
  • Investigating errors in last year’s sales reports.

In the not too distant future….

  • Better order notification emails for customers.
  • Building a better returns process for customers, logistics and reporting.